Privacy Policy

Effective Date: April 9, 2026  |  Last Updated: April 9, 2026

Embrace America LLC ("Embrace America," "we," "us," or "our") operates the websites EmbraceAmerica.com and EmbraceAmerica.org (collectively, the "Sites"), including the EmbraceAmerica directory, company listings (free and featured/paid), search tools, maps, Shopify store and integrations, affiliate partnerships, and related services (collectively, the "Services"). This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit or use our Sites or Services. By accessing or using the Services, you consent to the practices described in this Policy. If you do not agree, please do not use the Services.

1. Information We Collect

We collect the following categories of personal information (as defined under CCPA/CPRA and other applicable US laws):

• Identifiers & Contact Data: Name, email address, phone number, mailing address, username/password (for account creation or company claims).
• Business/Listing Data: Company name, address, products, industries, NAICS codes, website, contact details, logos, and other information submitted by companies or pulled from public sources (e.g., US Census Bureau, OpenCorporates).
• Financial & Payment Data: Payment card details or other payment information processed via third-party providers (e.g., Stripe) for featured listings or other paid services.
• Usage & Technical Data: IP address, browser type, device information, cookies, web beacons, analytics data, and interaction data (e.g., search queries, map usage, clicks on affiliate links).
• Location Data: Approximate location derived from IP address or explicitly provided (for map-based search features).
• User-Generated Content: Submissions, claims, or messages related to company listings.
• Inferred or Derived Data: Preferences or interests inferred from your use of the directory (e.g., frequent searches for "Home & Garden" products).

We do not knowingly collect personal information from children under 13 (or 16 in certain states) without verifiable parental consent, in compliance with COPPA.

2. How We Use Your Information

We use the collected information to:

• Provide, maintain, and improve the Services (e.g., directory search, maps, company profiles).
• Process payments for featured/paid listings, purchases.
• Manage user accounts and company claims/submissions.
• Facilitate affiliate partnerships and track qualifying purchases for commission purposes.
• Communicate with you (e.g., account updates, promotional emails with opt-out option).
• Analyze usage, personalize content, and conduct analytics/research.
• Comply with legal obligations, prevent fraud, and enforce our Terms of Service.
• Support business operations, including automated data updates from public sources.

3. How We Share or Disclose Information

We may share personal information as follows:

• Service Providers: With vendors who help operate the Services (e.g., hosting providers, payment processors like Stripe, analytics tools, email services). These parties are contractually obligated to protect your data.
• Affiliate Partners & Third Parties: When you click affiliate-tracked links, we may share limited referral data with affiliate networks (e.g., Amazon Associates or others) to process commissions. We do not sell your personal information for monetary consideration but may "share" it for cross-context behavioral advertising (you have the right to opt out under CCPA).
• Business Transfers: In the event of a merger, acquisition, or sale of assets.
• Legal Requirements: When required by law, subpoena, or government request, or to protect our rights, safety, or property.
• With Your Consent: For any other purpose you explicitly approve.

We do not sell personal information as defined under CCPA/CPRA.

4. Cookies, Tracking Technologies, and Do Not Track

We use cookies, pixels, and similar technologies for functionality, analytics, and advertising. You can manage preferences via your browser settings. We honor Global Privacy Control (GPC) and other opt-out preference signals where required by law. We participate in affiliate programs and may use tracking pixels on outbound links.

5. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information. However, no system is completely secure, and we cannot guarantee absolute security.

6. Your Privacy Rights (Including CCPA/CPRA Rights for California Residents)

Depending on your location and applicable law, you may have rights to:

• Know what personal information we have collected about you.
• Request deletion or correction of your personal information.
• Opt out of the sale/sharing of your personal information.
• Limit use of sensitive personal information.
• Access or opt out of automated decision-making technology (if applicable).
• Non-discrimination for exercising your rights.

To exercise these rights, email us at [email protected] or submit a request via the Contact Us section on the About page of EmbraceAmerica.com. We will respond within the legally required timeframe (typically 45 days, extendable). Verification may be required.

7. Data Retention

We retain personal information only as long as necessary for the purposes outlined or as required by law.

8. International Users

Our Services are hosted in the United States or wherever Meta and Manus may move them in the future. By using them, you consent to the transfer of your data to the US and possibly out of, which may have different privacy protections than your jurisdiction.

9. Changes to This Privacy Policy

We may update this Policy. We will post the revised version with a new "Last Updated" date and notify you of material changes via email or prominent notice on the Sites.

10. Contact Us

For questions about this Policy, contact: [email protected]

This Policy is governed by the laws of the United States and the State of Florida.